I’ve been with Facebook from the beginning. It is now often reminding me of things I had forgotten I posted long long ago. That’s kind of fun, except when they are things I’d rather not remember.
And that’s just it, Facebook does things we love and things we hate. It hurts us with reminders of the past we’d rather not see and nasty comments from people who never see us. Yet, it reminds us of those silly moments we would have otherwise forgotten and that we should reach out to that friend who just posted about a sad moment.
No one should be surprised that a free product that consumes our attention has negative consequences. Many people have predicted this for a long time. Yet, we find it hard to break away. And in my case, my business depends on my continued presence there.
My business, and the platform we call YouLi, is built as a reaction to some of the things we dislike about Facebook. I have made sure that our clients own their data and that of their customers and travelers.
That means we don’t serve ads and we don’t sell the data. We sell software that our clients use to communicate with their travelers about the trips they run. Whether they are retreats, workshops or unique tours, we believe that people should be in control of their information and not worry that it is being “weaponized”.
The next time you’re planning a trip, instead of setting up a facebook group, create a YouLi Travel Page and keep track of everything in one place, where you control your data and your travelers don’t need an account to stay informed.
Want to know more, request a demo.