Client Case Study: Organizing Group Retreats
Liesel Albrecht - The Retreat Specialist
Liesel Albrecht has 22 plus years of experience running summits, conferences, and retreats, but she started as a social worker in Traralgon, Australia. During her career she often organized group events to support social impact. Helping people has been in her blood forever.
A transformational trip with her two sons, and several “A-ha” moments when traveling around the world have led Liesel to found a company that combines her passion for helping people with her love for retreats: Retreats At Resorts.
Today Liesel Albrecht works with entrepreneurs, mentors, practitioners, business owners and everyone in between who wants to run a profitable and life changing retreat. Liesel specializes in marketing, social media, budgeting, planning and counselling skills,. She runs trainings in the US, Australia, and the United Kingdom.
Liesel’s biggest event yet – The Ultimate Girls Week Away Retreat in Fiji – aims to bring together 300 participants and over 30 facilitators for dozens of workshops, talks, panel discussions, healing spaces, and a world renowned writer. The author of many books including “Eat, Pray, Love” Elizabeth Gilbert (cover image) is a TED Talks speaker and a social movement leader.
Retreats at Resorts started from one small event with the goal to improve life and help develop young adults in the community of a small town where Liesel’s parents retired to. Besides sports, there was nothing for them to do, so Liesel decided to use her experience to run Leadership Retreats. She started looking for connections in the area and has partnered with several not-for-profits.
One retreat led to another. Participants kept referring their friends for a transformational experience, more facilitators joined, and the community grew into an international network with retreats around the world.
Liesel leads many workshops herself, and hosts space for others to share their gifts.
The Ultimate Girls Week Away Retreat
The idea is simple. People are looking for transformations in their life. They want to relate, to speak freely, to feel support of the community, and simply remember who they are.
Modern city life does not dedicate space for communal practices the way they used to be organized in the villages. Retreats, on the other hand, are designed for healing, relaxation and community gatherings. Retreats At Resorts combines the best of both worlds into purpose-driven events. The talents of the facilitator make it into a unique experience. Then magic happens.
Today Liesel not only organizes retreats with social impact, she is also an active member of the community. Liesel hosts multiple sessions coaching group leaders on how to facilitate immersive healing retreats. Part of the profits are donated to local charities supporting development in the area.
The Ultimate Girls Week Away Retreat is an event that challenges organizers to the core. The logistics, invoicing and communications at that scale have to be streamlined. No email searches for the right receipt, no double-entries, yet supreme customer experience – the hard work stays behind the scene.
Liesel has picked YouLi – Software For Organizing Group Trips for its simplicity – all documents about the event and the participants in one place with structured folders and a global search.